date:May 29, 2012
A Leatherhead market analysis report on Egypts confectionery market has suggested that the implosion of the countrys economy is likely to drive down growth but the reports author has identified small areas of new product development (NPD) opportunities.
Egypts confectionery market was pegged at US $415m in 2011, up 10.7% from 2007, data showed. Within this market, chocolate holds the lions share representing 54% of overall value.
Jonathan Thomas, principal market analyst at Leatherhead Food