date:Mar 05, 2013
s] and brings up the issue of trusting suppliers of seafood as well, Williams said.
Consumers surveyed about the horse meat issue said they were less bothered by the fact that they were eating horse meat, but by the fact that they perceived suppliers were cheating and lying to them, according to Williams. We have to show that we are an industry that the consumer can trust. When something is labeled as cod, haddock, or whatever, we have to make sure it is what it is, Williams said.
To that end,