date:Mar 26, 2013
sion opportunities as the company expected, said Bradley K. Alexander, president of Flowers Bakeries.
Principal among these opportunities has been the introduction of Flowers products into the Lepage market area of New England, including Tastykake snack cakes in October and Natures Own bread and rolls the following month.
Our timing for Tastykake and Natures Own introduction in the Lepage market was perfect since the brands helped fill the void when Hostess left the market, Mr. Alexander said.