date:May 20, 2013
dollar sales and 11.5% of unit sales.
Looking at recent weeks, our share continues to grow, reflecting growth in our core markets, as well as the Northeast, California, and other expansion markets, he said. As weve told you before, each share point in the total U.S. fresh bakery category equals about $103 million at wholesale.
Commenting on the market for private label bread, Mr. Shiver emphasized that while the category is large (25% dollar share and 35% unit share), it has remained fairly s