date:May 27, 2013
womens magazine or recipe web site. Finally, the item lands in a mainstream grocery store or quick-service restaurant menu.
Our clients who are looking to be trendier will look at different places of the trend map for inspiration, Ms. Nielsen said. Every brand has its own angle on where they fit in the trend world. It really depends on the company and who theyre attracting and whether that trend speaks to their consumers.
C.P.G. manufacturers, for example, have more at stake when investing in