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McCormick on the move with innovation and acquisitions
date:Jun 05, 2013
re established products.

We see certain markets in the country where our shares are not what they are nationally, and we see opportunity to build and grow those, Mr. Wilson said.

But at the same time, he said McCormick must be laser-focused on innovation, especially in established markets, because if were waiting for consumers to just come and replace the cinnamon that theyve used up, its going to be a pretty long purchase cycle.

What we want to do is offer (customers) new items that give the

07/27 05:43