date:Jun 12, 2013
General Mills, Inc. has added to its Nature Valley line with the launch of two new products: Nature Valley Soft-Baked Oatmeal Squares and Nature Valley Protein Granola.
Consumers have been asking for different variations of our classic Nature Valley granola bars for years, said Michelle Peterson, associate marketing director for Nature Valley. First, we responded with different flavor and texture combinations from sweet and salty, to nuts and fruit. Now, were tackling new product lines that co