date:Jul 24, 2013
Starbucks Corp and Danone SA said on Tuesday they will sell a co-branded yogurt through Starbucks cafes and in grocery stores as yogurt makers and food companies battle for market share in the $7 billion U.S. market.
The partnership comes as Starbucks pushes into the health and wellness category and as Danone, owner of the Dannon brand, and other yogurt makers seek to conquer the U.S. market, where yogurt consumption per capita lags Europe.
Financial terms were not disclosed.
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