date:Aug 05, 2013
important franchises macaroni and cheese.
We have formidable foes, and some of the bigger players are getting into this with some of the entrants, Mr. Vernon said. Well continue to battle. So I'm looking for some real category growth, and I think well defend ourselves nicely.
Kraft also is struggling to regain share in pourable and spoonable dressings, a category in the midst of a lot of competitive Armageddon activity, Mr. Vernon said.
Youve got five or six big players, he said. Youve got