date:Sep 27, 2013
pasta and our message they will eat it; if they don't like it and they don't like what we say they will eat another.
In response, Aurelio Mancuso, chairman of Equality Italia, accused Barilla of being deliberately provocative. Accepting the invitation of Barilla's owner to not eat his pasta, we are launching a boycott campaign against all his products, he added.
Within hours, the hashtag 'boicotta-barilla' was trending on Twitter. The Barilla chairman issued a statement saying that he was so