date:Jan 10, 2014
Internationalism, instant gratification, drawing the digital line and investing in prevention top the list of trends U.S. consumers are expected to buy into during 2014, according to a new report from Mintel.
The 2014 Winter Olympics in Sochi, Russia, and the 2014 FIFA World Cup in Brazil are among the international events set to take place this year. For food and beverage companies, this means an opportunity to reach out to consumers through offering more adventurous cuisine choices.
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