date:Jul 19, 2012
e needed ownership and control and the flexibility it provides to reach our goal of 80% recycled content in our products[by 2020].
Raising sustainability and reducing our carbon footprint is the cornerstone of our progression and the key driver in our business strategy,he said.
The joint venture with Alcoa restricted us in doing that, we believe we can achieve our goals better on our own.
Belbin said in the first year, recycled content was raised from 33% to 39% and it aimed for 50% by 2015.