date:Jun 04, 2014
s, said Larry Wilson, vice president of Customer Relations for the NCA, adding that stores had an average of five new chocolate items on their shelves over Easter.
Easter candy sales soared to a record $2.307 billion in 2014, far above the average 1 percent to 3 percent annual growth and the NCA's expectation of a 4 percent increase year-over-year. The main reason for the sharp rise in sales is that Easter fell late on April 20, giving retailers nine weeks to promote the seasonal goodies after