date:Jun 17, 2014
of the World Cup. Indeed, over one in 10 (13%) consumers claim the World Cup has made them interested in visiting Brazil. Furthermore, some 9% of consumers claim to be interested in trying Brazilian products such as food and or drink from Brazil and (17%) of World Cup viewers and listeners say that they would like trying out different food and drinks to match the teams they are watching during the tournament.
The World Cup is the start of Brazils prolonged three-year period in the media spotli