date:Jul 26, 2012
1, consumers in the age group of 35-44 years have contributed the maximum market value of 20%, followed by the 25-34 years group at 18.4%.
Based on education, the undergraduates in the country were the leading savory snacks consumers with a market value of 47.6%.
When categorized on the Chinese wealth groups, the market is dominated by the affluent consumers with 44.8% and then by those with moderate income at 20%, the survey noted.
The Chinese consumers have shown a clear preference to branded