date:Aug 28, 2014
Nespresso is to announce its 2020 sustainability strategy based on a new CHF500 million (EUR414 million) investment to improve farmer welfare and drive environmental sustainability in coffee sourcing and consumption.
The new initiative, The Positive Cup, builds upon the steps that Nespresso has already taken over the past five years. Over the next six, Nespresso will source 100% of its permanent range of Nespresso Grand Cru coffees sustainably, through its Nespresso AAA Program, investing over