date:Sep 30, 2014
ducts.
Meanwhile Dunnes (22.1% market share) continues to performed strongly, with increased sales for the fifth successive month. Berry explains the reason for its success: A rise in the number of round euro priced branded goods on sale has drawn customers into its stores, contributing an additional 15 million in sales for the retailer. Some 37% of branded goods sold in Dunnes are now on sale at a clear round euro price point, compared with just 32% last year.
Both Aldi (8.5% market share) an