date:Aug 01, 2012
l milk production. The dairy industry constitutes of different sub-segments of which ice cream has seen strong growth in the market.
The Indian ice cream sector is a promising market with strong competition from the unorganised sector at regional levels. The Rs 4,500 crore ice cream market is divided into two segments, organised and unorganised. The organised segment covers approximately 60% market share. The unorganised segment, which constitutes about 40% of the market share, is nurtured by r