date:Apr 01, 2016
et belongs to the beer segment. Shanker Gopalkrishnan, president, Madras Consultancy Group (management consulting, and market research services), Chennai, explains, The total market share for aluminium 2-piece beverage cans was tiny compared to the global market of over 350 billion beverage cans. Of the Indian market for beverage cans, nearly 60 per cent is accounted for beer and the rest by carbonated soft drinks. The dominant packaging is still glass and PET.
Challenging market conditions
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