date:May 04, 2016
d companies that have been under pressure, due to the poor public perception regarding the healthiness of the foods they produce, are now focussing on developing such functional beverages.
Challenges
Although the Indian beverage industry is rapidly emerging, still the level of food processing is lower in contrast to other countries. The beverage industry presents real challenges to each of the stakeholder community. The challenge to the industry is how to effectively develop and market beverage