date:Aug 14, 2012
First formed in 2011, the Australian Breakfast Cereal Manufacturers Forum (ABCMF) brings together Australias leading breakfast cereal manufacturers including Carmans Fine Foods, Freedom Foods, Kellogg Australia, Nestl Australia, Popina Foods and Sanitarium.
Between them they possess about 80% of the AU$1.2bn Australian breakfast cereal market, according to the Australian Food and Grocery Council (AFGC), adding that the forum would improve consumer understanding of breakfast cereals by engaging