date:May 18, 2016
drinking vinegars (or shrubs) in the grocery aisle is gaining mass appeal. Some newly emerging ready-to-drink (RTD) functional beverages that contain cider vinegar are gaining attention too, such as fire tonics and switchels. Additionally, cider vinegar tonics positioned as dietary supplements are exhibiting impressive growth bursts in both natural and specialty channels. Encapsulated cider vinegar supplements are also commanding a trending presence in all three retail segments growing at 70 pe