date:Aug 24, 2012
h is now one of the top three flavours in the chocolate category.
It added that the slimmed down little sister to the flagship Mars bar has already been a success in the US, Canada and Australia.
Low calorie commitment
The launch of the lower calorie variant of its flagship brand comes months after Mars made a commitment to reduce the calorie content of its chocolate via efforts in reformulation by the end of 2013.
The confectionery giant made the pledge to stop selling chocolate products wi