date:Aug 29, 2018
p Vegemite sell, so the salty spread was given away with the purchase of cheese products.
The two-year campaign was a success. During World War II, Vegemite was included in Australian Army rations, and by the 1940s, the spread was used in nine out of 10 Australian homes.
Today, Vegemite outsells Marmite and other similar spreads in the Land Down Under, but the 90-year-old brand is working hard to win over the taste buds of a new generation of Aussies.
It's an especially hard sell for many for