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A bitter sweet symphony? Consumers who prefer milk chocolate rapidly reject bitter flavours
date:Sep 04, 2012
umer rejection thresholds in food may be a simpler and more direct way to test food acceptability rather than measuring consumer detection thresholds.

Threshold tests

The detection threshold test is one of the most common taste tests used in sensory science and is usually paired with consumer testing to determine preferences.

However, Harwood noted that consumers do not always dislike a food because they detect something different even if that difference may be considered a defect or undesi

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