date:Sep 13, 2012
transaction.
Pandering to western consumers
Until we get traceability, fair trade is only pandering to western consumers who want to feel better about themselves.
As a partner of the Source Trust, the not-for-profit organisation set up to help farmers which organised the discussion, Keeling said he was committed to improving the lot of West African farmers, as opposed to seeking certification for public relations and marketing purposes.
He added: I do not wish to belittle the good work done