date:Feb 24, 2021
rket Insights last year, but evidently remains front and center in product formulations across the broad food domain.
Beyond sugar, protein is a macronutrient fitting well with indulgent dairy desserts but bulking up the appeal in some confectionery and sweet bakery products.
Even some well-known sports nutrition brands are exploring opportunities in high-protein biscuits and chocolate products, highlights Innova Market Insights.
Plant-based ingredients also stand out, the market researcher u