date:Aug 09, 2022
h cheerful and colorful packaging, always bringing the culture of each country. The collection comprises a range of assorted clamshell labels, master boxes and primary boxes for each product.
To develop HLB's line of exotic products, we started with Rambutan, working strong colors contrasted with the dark blue background of HLB's identity. A character was created, the 'Rambu', starting from the fun shape of the fruit, focusing on children. It even got a Halloween version, says Bata Sicupira, di