date:May 08, 2023
Walkers has made significant progress towards achieving its 2025 health ambition, with 30% of sales now from healthier snacks.
In April 2022, the crisp giant set out an ambition to make 50% of Walkers snack sales come from healthier alternatives by 2025, targeting 30% to come from products that do not classify as high in fat, salt or sugar (HFSS) and 20% from snacks sold in portions of 100 calories or less per packet.
The company is over halfway to reaching this goal, after only a year into an