date:Sep 27, 2012
Australian supermarket chain Woolworths has announced that it has removed artificial colors, flavors, emulsifiers and preservatives from more than 70 lines of its fresh in-store baked bread, in response to consumers demand for more natural products.
The company has removed vegetable emulsifiers 471, 472 and 481, acidity regulator 297 and antioxidant 306 from the fresh bread that is baked in 560 Woolworths stores daily.
With this move, 95% of Woolworths' fresh baked products, or 9.6 million fre