date:Sep 28, 2012
Norton will replace Anderson as head of the firm's US business and Lalen Dogan will join the firm in the newly created role of head of Australian sales.
Anderson told Nutraingredients-USA that the Australian market had benefited from high quality, well positioned krill oil products.
In Australia we think the market just skipped high concentrates. There are three companies down there that are actively promoting krill on television, and its that next generation, better-than-fish oil positioning